Strategic Marketing Senior Manager – Industry Marketing Leader | Deloitte

  • Full Time
  • Phoenix


Phoenix, Arizona, Strategic Marketing Senior Manager – Industry Marketing Leader – Consumer (Senior Manager 2) Think a Big Four career is just spreadsheets, gray suits, and corporate profits? Look again. Deloitte’s full-service Marketing Excellence (ME) organization is seeking collaborative creatives, skillful strategists, and marketing masterminds to lead our businesses in exciting new directions. If you’re a marketing and communications professional who sees the world differently, finds opportunity where others don’t, and keeps a pulse on the next big trends, then become our partner in growth. Together we’ll discover new ways to transform out-of-the-box ideas into measurable business results for our clients and our company. If you’re ready to make an impact, apply to join our ME team. The Team Deloitte’s Marketing Excellence team combines the power of Deloitte’s brand with the most inspired marketing techniques to produce business results for our clients. From events to social media to digital strategy and execution, we elevate the Deloitte brand and strategic positioning, delivering a cohesive, consistent experience. The team brings together creative and technology skills, business insights, and industry best practices to develop innovative creative assets that engage our clients. We also execute with agility and measurable performance through best-in-class solutions, centralization of key information and operations, and optimization of data, tools, people, and process. As a leader of the team, you will: Develop marketing strategies, messaging, and positioning for the Consumer industry with a focus on driving growth for sectors and client teams Provide competitive and marketplace insights to Consumer industry leadership to help identify white-space opportunities that increase account activation Participate in the Consumer Industry Council, providing input into the shaping and formulation of the industry strategy in collaboration with the National Industry Leader, the National Sector Leaders, and the Business-aligned Consumer Industry Leaders Create and deliver executive-level presentation materials for senior leadership that convey impact, surface challenges, and gain consensus on the opportunities ahead Lead operation, budget, and talent processes for the Consumer Marketing Excellence team Mentor and develop team members, virtually Import successful ideas and techniques from other sectors and business offerings and implement across the team to help drive impact Collaborate with various stakeholders and teams across the firm including the Industry Marketing Leaders, Consumer Industry Center, Sales Excellence, Global, the businesses, and enabling areas Collaborate with Public Relations team to drive media coverage Contribute to the broader Deloitte Marketing Excellence vision by playing an integral role in strategic initiatives and committees Drive the Marketing planning process, including discussions with leadership around business priorities Provide strategic approach for our owned digital channels including, twitter and our internal intranet site (KX) to ensure consistency and brand cohesion Skills and Competencies: Deep understanding of the Consumer industry and the priority issues facing its companies High level of comfort with ambiguity and fluid priorities; ability to manage multiple, complex priorities-must be both flexible and adaptable Strategic and innovative thinker Ability to make connections in a highly matrixed environment with an eye towards integration and collaboration Executive presence, professional client service manner, demonstrated ability to take initiative Strong persuasive communication skills; able to gain consensus through influence and pivot when warranted Strong negotiation and problem-solving skills; flexibility and adaptability Previous experience in B2B marketing; professional services experience is strongly preferred Ability to work in a virtual environment though some level of travel is expected following the pandemic Qualifications: Required: 15+ years of experience in marketing, with a focus on marketing strategy with an eye towards down-funnel activities Deep understanding of marketing strategy with an ability to execute tactically Deep understanding of integrated marketing and communications strategies and how they come together to provide measurable results Previous experience leading and developing a team of both direct and indirect reports Superior Microsoft Office skills (e.g., Word, Excel, PowerPoint, Outlook); familiarity with integrating various technologies to support marketing efforts Undergraduate degree, ideally with a focus in Marketing Travel up to 10% is required for this role. Limited immigration sponsorship may be available. How you’ll grow At Deloitte, our professional development plan focuses on helping people at every level of their career to identify and use their strengths to do their best work every day. From entry-level employees to senior leaders, we believe there’s always room to learn. We offer opportunities to help sharpen skills in addition to hands-on experience in the global, fast-changing business world. From on-the-job learning experiences to formal development programs at Deloitte University, our professionals have a variety of opportunities to continue to grow throughout their career. Explore Deloitte University, The Leadership Center. Benefits At Deloitte, we know that great people make a great organization. We value our people and offer employees a broad range of benefits. Learn more about what working at Deloitte can mean for you. Deloitte’s culture Our positive and supportive culture encourages our people to do their best work every day. We celebrate individuals by recognizing their uniqueness and offering them the flexibility to make daily choices that can help them to be healthy, centered, confident, and aware. We offer well-being programs and are continuously looking for new ways to maintain a culture where our people excel and lead healthy, happy lives. Learn more about Life at Deloitte. Corporate citizenship Deloitte is led by a purpose: to make an impact that matters. This purpose defines who we are and extends to relationships with our clients, our people, and our communities. We believe that business has the power to inspire and transform. We focus on education, giving, skill-based volunteerism, and leadership to help drive positive social impact in our communities. Learn more about Deloitte’s impact on the world. 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