Marketing Strategist | Rivers Agile

Rivers Agile

Pittsburgh, Pennsylvania, Rivers Agile specializes in building software products for other small- to medium-sized businesses. As a “product company for hire,” we form into small teams tasked with the full lifecycle development of a software product. We are a collaborative team that is passionate about engineering excellence and we need a person to lead our marketing efforts to support our growth. Ideal candidates will have a strategic mindset and be organized and driven with a keen attention to detail. Applicants located in or willing to relocate to the Greater Pittsburgh region only please.
Responsibilities
Develop and execute all aspects of the company marketing plan including:

Research and draft articles for the company blog.
Manage all aspects of RiversAgile.com including but not limited to content updates, blog postings, company news announcements, and upcoming events.
Manage all company social media networks.
Maintain analytics on all of the web presences including the website and social.
Organize and execute all aspects of the company email campaign program working with sales on messaging and the send schedule.
Create new content to support company initiatives including sales collateral and case studies.
Organize and coordinate all local events, from sponsoring to attending to hosting, staying in touch with upcoming events in the Pittsburgh area.
Submit award calls for nominations, sometimes partnering with clients.
Assist with any and all client and sales support materials from the initial proposal through the final presentation of the company’s impact.
Updating Salesforce artifacts and creating reports.
Supports sales team efforts and initiatives

Package:
Salaried position, bonus program, full benefits (medical, dental, vision, supplementary), holidays, paid time off, 401(k) plan, good work-life balance, work from home optional.
  Desired Competencies
Ideal candidates will possess all of the following traits:

Bachelor’s degree in marketing, communications, journalism, or related field and at least 4-5 years of demonstrated experience and success in a well-rounded marketing role.
Strong project management skills and the ability to work in cross-functional teams.
Exceptional storytelling skills, including experience in technical copywriting and content creation.
Working knowledge of the Adobe Creative Cloud, especially InDesign and Photoshop. 
Understanding and experience of social media channels including but not limited to Facebook, LinkedIn, Twitter, Instagram, and Google.
Strong interpersonal and relationship-building skills to work with our various vendors, associations, and organizations.
Strong ability to prioritize and multitask on a daily basis.
Flexibility and ability to work in a fast-paced environment.
Demonstrated ability to work independently and with minimal oversight.

 

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