KPBS Corporate Development Marketing & Sales Coordinator | San Diego State University

San Diego State University

San Diego, California, KPBS Corporate Development Marketing & Sales Coordinator Req No: 2022-13725 Category: Administrative/Clerical Type: Part-Time Contract Salary: Starting at $16.80 – $29.70 DOE Close Date: 6/20/2022 Overview KPBS serves the greater San Diego community with informative, cultural, entertaining and educational television, radio, and web programming. KPBS TV/FM is the public television and radio stations for San Diego. Licensed to San Diego State University, KPBS supports and furthers the university’s educational and community service mission by informing, enlightening and empowering its audience. It does so not only by presenting national and locally produced programming of value to its San Diego audience, but also by producing programming about San Diego and its people for distribution nationwide. The KPBS Corporate Development Department is responsible for securing support from corporations, individual businesses and government agencies. That support is recognized in the form of underwriting or credits in our local, regional and national television and radio programming. Additionally, the Corporate Development Department is responsible for generating revenue through support of the website. The department consists of a Sales Manager, account executives, two support personnel, one research person and a student assistant. Responsibilities The Corporate Development Marketing ales department. This position assists the Sales Manager with the implementation of activities that reinforce the attainment of the departments annual goals and objectives; lead coordinator for the departments pursuit and management of developing new underwriting prospects (lead generation), assist with hosting client events and other client relationship building activities and communications; and other marketing and business development support to the organization. This position also provides assistance to the Account Executives, CD Operations Manager and Marketing & Sales Specialist with proposals, presentations, and other assignments as required to close sales. Corporate Development Marketing and Research Planning Assist in the creation and implementation of a comprehensive fiscal and calendar year marketing plan, designed to strategically communicate with existing and future clients on an ongoing basis. Deliver meaningful market, client and competitive intelligence, research, and analysis to support business development and marketing initiatives as identified by the station. Assist in the preparation and delivery of marketing materials for current and prospective clients, including printed and bound materials, proposals, pitches, and PowerPoint presentations with station information. Assist at creating content for use on the stations website, newsletter(s), social media, brochures, internal communications, client alerts, potential client proposals, station announcements and other external materials. Audience Analysis Assist CD Marketing & Sales Specialist in the execution of research projects, such as research on market trends, particular clients or prospects and help prepare reports and proposals and presentations. Assist CD Marketing & Sales Specialist at creating monthly reports and rankers for sales purposes. CD Lead Generation Support corporate development with database support, file maintenance, general administrative support, marketing projects and other duties as needed. Act as data steward reviewing information for submission to database, ensuring standardization, accurateness and completeness. Continually build a prospective list of clients for the purpose of generating qualified leads for the department’s sales team. The coordinator will assist the sales team with new client development as well as support the growth and expansion of revenue garnered on all KPBS media platforms. This will be accomplished by utilizing third-party research and reports to create sales proposals and presentation materials for the sales team. Assist with developing proposals and presentations and other sales materials for Account Executives. Assignment and screening of incoming warms leads and referrals, to include quarterly & annual reports analyzing the ratio of success. Regular ACT! CRM tool maintenance Generate Media Monitors prospective account lists. Become a member in regular meetings with Account Executives and provide follow-up analysis reports. General Administrative/ Policies and Procedures In conjunction with the Sales Manager, help coordinate the day-to-day workflow of the Corporate Development department in order to achieve departments annual goals and objectives. Help provide work direction and training to part-time student assistants. Act as one of the liaisons with internal departments to achieve overall station goals. Assist in the management of company files and maintenance of data and department documentation. Help maintain and update Wide Orbit database for Account Executives. Assist in the management of expenses for Sales Manager. Act as the program manager of the KPBS Arts Briefs, collecting materials from 2 sponsors each supporting 6 organizations monthly, development of FM copy, managing the production of 4-8 monthly TV spots. Communicate internally across departments, Art Brief Freelancers and with external participants/sponsors. Assist in reconciliation of monthly client invoicing with Accounting & Finance department Other Duties as Assigned Qualifications High school diploma 4-years of progressively responsible experience in an office or administrative environment ADDITIONAL APPLICANT INFORMATION: The COVID-19 vaccine is required by the CSU for all SDSU Research Foundation employees as a condition of employment. Should you be offered a position, you will be required to provide proof of vaccination status. Individuals who obtain an approved medical or religious exemption on file will be required to complete regular COVID-19 testing A background check (including a criminal records check) must be completed satisfactorily before any candidate can be offered a position with SDSU Research Foundation San Diego State University Research Foundation is an EEO/AA/Disability/Vets Employer To apply, visit Copyright 2022 Inc. All rights reserved. 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