Director Marketing Strategy, Advancement | Syracuse University

Syracuse University

Syracuse, New York, Job Description: Reporting to the CMO / ED of Marketing Strategy, the Director of Marketing Strategy, serves as the lead Marketing Strategist for Advancement and External Affairs division ( AEA ). A strategic-thinker who can translate big-picture marketing vision to implementable operational plans. This individual is a dot-connector who must understand how to take AEAยฟs plans and develop marketing efforts will build our brand and advance shared goals. Partners with AEA to envision, write and execute advancement market strategies. Directs a Project Manager and Strategist as they partner with AEA and others within the marketing division to bring marketing strategies from concept to completion. A modern marketer, this individual thinks in a holistic way and knows how to bring together channel owners, creative producers and communicators together to develop and implement effective marketing campaigns. These campaigns should leverage research insights to drive tangible, measurable results. A problem-solver, the Director ensures dozens of projects stay on-time and on- budget. With an ability to spot and mitigate potential issues, this individual builds and manages relationships and mobilizes resources to meet goals. With a high-degree of emotional-intelligence, the Director ensures their teams are positioned as strategic marketing partners for AEA .

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