Director, Law Admissions & Enrollment Marketing | University of Cincinnati

University of Cincinnati

Cincinnati, Ohio, Current UC employees must apply internally via SuccessFactors >   Founded in 1819, the University of Cincinnati ranks among the nation’s best urban public research universities. Home to more than 47,000 students, 10,500 faculty and staff and 330,000 alumni, UC combines a Top 35 research university with a physical setting The New York Times calls “the most ambitious campus design program in the country.”   With the launch of Next Lives Here, the Cincinnati Innovation District, a $100 million JobsOhio investment, eight straight years of record enrollment, worldwide leadership in cooperative education, a dynamic academic health center and entry into the Big 12 athletic conference, UC’s momentum has never been stronger. UC’s annual budget tops $1.6 billion and its endowment totals $1.9 billion.   Job Overview Directs the development of multifaceted recruitment, marketing, and communications plans. Monitors, and provides quality control over all enrollment marketing and communications and maintains a full slate of admissions responsibilities. Essential Functions Provides creative leadership to design and execute strategic marketing and communications plans that engage, inform, and recruit key JD and LLM audiences. This includes researching market trends; developing new mechanisms to communicate with audiences (including sourcing new technologies, if needed), and collaboration with vendors and partners. Develops and executes e-mail, web-based, digital, and print marketing efforts (writing and editing copy, communication design, market/audience research, execution of campaigns). This includes monitoring, assessment, and benchmarking the performance and effectiveness of marketing and communications efforts using data analytics and recommendations for changes and usage of appropriate platforms (social media, websites, publications, etc.). Develops and manages content for JD and LLM email communication stream, web pages, print collateral, video productions, and related initiatives. Develops print and electronic communications strategies to raise awareness and promotion of the College of Law’s JD program within the University’s pre-professional advising and honors communities and cultivates external partnerships with prelaw advisors.  Assist in the development of and participate in activities related to public relations and recruitment of prospective JD students-both on and off-campus including counseling prospective and admitted students, travel to recruitment fairs and forums, and formal presentations as requested. Review, evaluate, and make initial admission recommendations on a significant portion of the applicant pool. If needed, attend Admission Committee meetings in absence of Assistant Dean. Manage the admissions enrollment database (Unite), digital communications (Microsoft Journeys), and the College of Law’s API in collaboration with the University’s CRM (Slate) team. Collaborate with CRM team to refine processes as necessary. Compile data for reports which may include market insights, budget planning, and data needed for various surveys as requested.  Special projects and other responsibilities as requested by the Assistant Dean of Admissions and Financial Aid. May provide direct and/or indirect supervision to exempt and non-exempt staff (i.e., hiring/firing, performance evaluations, disciplinary action, approve time off, etc.).  Perform related duties based on departmental need. This job description can be changed at any time. Required Education Bachelor’s Degree Required Trainings/Certifications A valid driver’s license. Required Experience Seven (7) years of admissions experience. Including supervisory experience. Additional Qualifications Considered Master’s Degree JD Admissions experience Experience with Unite, Slate, or other CRM Software Physical Requirements/Work Environment Office environment/no specific unusual physical or environmental demands.   Compensation and Benefits UC offers a wide array of complementary and affordable benefit options, to meet the financial, educational, health, and wellness needs of you and your family. Eligibility varies by position and FTE. Competitive salary range dependent on the candidate’s experience. Comprehensive insurance plans including medical, dental, vision, and prescription coverage. Flexible spending accounts and an award-winning employee wellness program, plus an employee assistance program. Financial security via our life and long-term disability insurance, accident and illness insurance, and retirement savings plans. Generous paid time off work options including vacation, sick leave, annual holidays, and winter season days in addition to paid parental leave. Tuition remission is available for employees and their eligible dependents. Enjoy discounts for on and off-campus activities and services.   The University of Cincinnati, as a multi-national and culturally diverse university, is committed to providing an inclusive, equitable and diverse place of learning and employment. As part of a complete job application you will be asked to include a Contribution to Diversity and Inclusion statement.   As a UC employee, and an employee of an Ohio public institution, if hired you will not contribute to the federal Social Security system, other than contributions to Medicare. Instead, UC employees have the option to contribute to a state retirement plan (OPERS, STRS) or an alternative retirement plan (ARP).   The University of Cincinnati is an Affirmative Action / Equal Opportunity Employer / Minority / Female / Disability / Veteran.   REQ: 87614  SF:OMJ SF:RM SF:HEJ, SF:INS SF:HERC SF:DIV SF:LJN